Tucked inside the frenetic lobby of Madame Tussaud’s Wax Museum is a find for anyone in the area, visitor or local. Screme Gelato Bar sits demurely in the corner, beckoning with its alluring displays of frozen treats. Come near enough and the man behind the counter might thrust a sample or three at you, before you even ask. Try them. You’ll never go back.
The flavor selection is extensive, with two large freezer cases holding a dozen or so options apiece. Everything tastes true to its name: Peanut Butter Cup is like eating a frozen, creamy Reese’s. Biscotti looks like lemon sorbet but boasts a whipped, ethereal texture that melts in your mouth with the mellow cookie flavor.
Two particular standouts are Caramel Coconut and Nutella Chip. Caramel Coconut is devoid of tough strands of coconut, so nothing but the smooth, sweet taste of caramel and the tropical zing of coconut meets your tongue. Nutella chip is a pure expression of the hazelnut-and-chocolate masterpiece. Since Nutella is rarely used in American ice cream, don’t pass it by when you hit a gelato bar—it’s often one of the best flavors of the bunch.
Yes, the crowds outside might be teeming, but treat yourself to a cold, creamy cup of gelato and you’ll forget you’re anywhere but Italy.
Screme Gelato Bar, 234 W. 42nd Street, between 7th and 8th Avenues, inside the lobby of Madame Tussaud’s; 1-888-507-7771