I’m going to have to put my next installment on hold until I get this one off my chest. Every time I have ever had to conduct business of any consequence here in Phoenix, and I do mean every-time, there has always been some kind of problem. I can’t get it when promised, the price is higher than I was originally told, the work wasn’t completed properly, I can’t get it in that color, or some other flaky business practice. Today was no different.
Here’s some quick background information. Last Thursday I saw an office in need of some help. It had the tell-tell signs of an office in distress. Offices on each side of this office were already out of business; one was a Starbucks so you can see just how bad business in that strip mall has been. I mean if a Starbucks can’t make it… well you get the idea.
I called the phone number on the door and after a brief conversation with one of the owners I found out business there wasn’t just bad, it was terrible. Three years in business and the office had never repaid the two partners investment let alone paid for any new staff members. As I know a thing or two about business, I thought if I helped them work things out I could write about the results in my column here at the Examiner. I wouldn’t even charge them, well, not much anyway. The owner and I decided to meet Monday the 20th at 3; we would talk about business development; something this office needed real bad, without it, they will go out of business within the next year.
Today was our meeting. When I arrived, her partner was there and both were busy with the Internet. They were taking a test required by the franchise in order for them to conduct business under the franchise name. After introductions where made, I was told they were busy and they asked me to come back one week from today at the same time. She gave me their business cards; I said thank you, walked out of their office, and immediately tore their cards in half and tossed them over my right shoulder. Here is the real tragedy; over half the people reading this have no idea what these two did wrong!
Here’s a hint. Owners need to decide what they want to be; technicians or business owners. They can rarely be both. Great technicians usually make lousy business owners.
I make predictions about companies all the time. Unless they fix some major problems; keeping appointments, develop stability, take care of customers, take opportunities, and do 100 other things well, this office will not be around next year to do taxes or anything else for that matter. These owners will work crazy hours and produce nothing monetary; they are just too flaky!