This drink was named after the Red Hammer and never originally called for gin. Here is an early printing of this drink:
LIFE – Sep 19, 1955 – Page 101 Vol. 39, No. 12
“Red Snapper, Tomato Pickup or Morning Glory,” reports George Jessel. “It happened on a Night before a Day and I felt I should take some good, nourishing tomato juice, but what I really wanted was some of your good Smirnoff Vodka”
Like we see with the Bloody Mary, it appears Harry’s New York Bar in Paris is trying to cash in on a gin version also. It is unclear how the story was spread to this point, but here is one of the earliest printings of this story:
The People’s almanac presents the book of lists by David Wallechinsky, Irving Wallace, Amy Wallace in 1977
“Bloody Mary – Ferdinand L. Petiot, bartender at Harry’s New York Bar in Paris, mixed vodka and tomato juice in 1920; The drink was renamed “the red snapper” when Petiot spiced it up with salt, pepper, lemon, and Worcestershire sauce.”
Another story claims it was the 1930’s and another claims it was the 1940’s, when infact, none are true.
Brennan’s claims propreitorship or this drink as early as 1982 as we see here:
Brennan’s New Orleans Cookbook by Hermann Bacher Deutsch in 1982
“This collection of the Brennan family’s distinctive Creole recipes was first issued in 1961 and has remained a favorite ever since. Author and columnist Hermann B. Deutsch recounts the fascinating story of the Brennan clan”
As we see from the Smirnoff Vodka ad campaign from 1955 – 1957 this could not have been invented by Brennan’s. Another ad placed by Smirnoff printed in LIFE – Mar 12, 1956 – Page 53 Vol. 40, No. 11
This drink dates between 1953 – 1955 and contained at least as of then:
Roll these ingredients:
Tomato Juice or Paste
Strain into a highball glass filled with fresh ice cubes.